Ecommerce Social Media Advertising

Our Step-by-Step Social Media Advertising Approach for Ecommerce Clients

Setting the Campaign Goals 

Setting up campaign goals will help build a successful advertising campaign.  We define your advertising objectives that will help you understand what you can expect to achieve from the campaigns. We choose from objectives like awareness, reach, engagement, conversion, etc. based on the goals you want to achieve for your ecommerce store. 

Define Target Audience 

We understand that the audience of any ecommerce store is the end user, and each brand has its own audience to cater. Our team of advertising experts use their experience to target your audience based on their interests and behavior on the web. We identify the social channels that your potential customers engage with, and the types of content that they consume. By identifying the right audience, we make sure that our clients’ brands and products deliver value to their target audience, leading to increased sales and revenue.

Select the Right Social Media Platform

After assessing your needs, we’ll carefully consider what works for you, and we’ll only invest in platforms that produce results for your ecommerce store. It’s always important to consider the return on investment (ROI) of each social channel when choosing to advertise. Be it any platform, our team makes sure your ads are running properly, getting traffic, generating conversions to your website and are optimizing social media strategy wherever required.

Create Funnel Wise Ad Copy 

The words you use in your social media ads matter. We understand the importance of making sure your ad copy is clear, easy to read and compelling to prospects. Our team has the expertise in writing powerful, creative, and persuasive copy. We use the right words to describe the benefits of your product and services, and to communicate with your audience. Our goal is to connect with people, and use language that encourages them to click, like, and share your ad.

Product and Landing Pages Optimization

Landing pages are webpages that appear after someone clicks on your ad. We make sure they are designed to convert visitors into leads and eventually customers. Landing page and product page optimization includes everything from creating an effective headline to making sure your call-to-action buttons are visible and easy to click.

Setup Ad Campaign

We know how important it is to have a well-executed and successfully set-up ad campaign. Our team of experts helps you to create effective Facebook ad campaigns for your business. Our Facebook ads services are designed to give you maximum results with minimum hassle and time, giving you a better return on investment. We will be monitoring your account to ensure that your ad is reaching the right target audience.

Define and Optimize Campaign budget

Facebook advertising works better when there is clear definition of goals and objectives, an accurate budget allocation and a proper optimization strategy. Our team focuses on Optimizing for conversions so that the budget is clearly allocated to the right audience and spent accordingly.

Launch your Ads and Measure Success

We'll set up an ad schedule to help you see how your ads are performing and to give you insight into the cost effectiveness of each. We'll provide you with regular reports, so you can monitor the performance of the ads.